Posted by Rebecca in Random
on Aug 10th, 2010 | 4 comments
I’ve come across a random assortment of links and stories in the past week or so that I’ve wanted to feature on the blog, so I decided to just throw them into a roundup-type post. I used to do weekly roundup blog posts at an old job and hated how time-consuming they were, but our readers really liked them so I trudged along and tried to spruce them up with my standard Beccanisms.
Below are some various stories I’ve come across and have found to be interesting — hope you enjoy them!
Kenny Powers is the Perfect Spokesperson for K-Swiss
If you’re not familiar with Eastbound...
Posted by Rebecca in Marketing
on Apr 8th, 2010 | 1 comment
K-Swiss has a new commercial that I stop to watch whenever it airs (quite a feat considering I buffer most shows so I can fast-forward through ads). Here it is:
Aside from how jaunty and fun it is, I love that K-Swiss is giving triathletes mucho love in this commercial. My favorite moments:
The triathlete warming up his arms before the swim
The K-Swiss-clad dude sprinting with a bad-ass look on his face
The swimmers emerging from the water, with one sporting a cheeky shark fin attached to his back
The pack of triathletes busting it out on their bikes, with the guy in red passing a group and looking...