Posted by Rebecca in Marketing
on Apr 8th, 2010 | 1 comment
K-Swiss has a new commercial that I stop to watch whenever it airs (quite a feat considering I buffer most shows so I can fast-forward through ads). Here it is:
Aside from how jaunty and fun it is, I love that K-Swiss is giving triathletes mucho love in this commercial. My favorite moments:
The triathlete warming up his arms before the swim
The K-Swiss-clad dude sprinting with a bad-ass look on his face
The swimmers emerging from the water, with one sporting a cheeky shark fin attached to his back
The pack of triathletes busting it out on their bikes, with the guy in red passing a group and looking...